




I love haiku, aphorisms and any short, sweet writing form. Last year I saw the book Not Quite What I Was Planning: Six-Word Memoirs by Writers Famous and Obscure and was enchanted and amused. Jay Hamilton-Roth wrote today about using six words as a marketing tagline and gave this example for an insurance agent:
Boring insurance. Sudden catastrophe. Lucky me.
I decided to try it:
Need it? Love it? Be honest.
Piles grow. You despair. Stuff wins.
What do you think? More fun, more intriguing than a standard tagline?